Dear Moloco Ads users,
We would like to announce the following updates to Moloco Ads. The following change is effective starting April 2, 2026 KST.
Duplicate and highly overlapping campaigns are flagged for review
We have introduced a standardized campaign duplication framework in Moloco Ads to consistently detect structurally overlapping campaigns and reduce internal bid competition across the same app. When a pair of campaigns meets shared prerequisites (e.g., same app and campaign goal), you will see alerts along with action items to prevent or remediate the potential negative effects of a high overlap. Although these warnings won't block campaign launch, we highly recommend taking action to optimize campaign performance. To learn more, see the campaign health guide.
Upload videos up to 180 seconds in length
You can now upload video creatives up to 180 seconds in length. This is intended to give advertisers more flexibility to test longer storytelling formats, tutorials, or narrative-driven creatives. To learn more, see the video creative guide.
The Moloco Ads team is always striving to provide the best service with regular feature updates and improvements.
Thank you,
Moloco Ads Team