Dear Moloco Ads users,

We would like to announce the following updates to Moloco Ads. The following change is effective starting January 26, 2026 KST.

Moloco SDK inventory sources are consolidated under a single source

Previously, Moloco SDK inventory appeared as separate sources (e.g., MOLOCO_SDK_XXX). Starting January 26, all Moloco SDK inventory sources are now labeled MOLOCO_SDK in campaign data from the Report and Analytics dashboards, partner reporting, and any targets added below the Targets tab. Old labels are preserved in campaign data from January 25 and before. This change simplifies reporting by unifying visibility into Moloco’s SDK supply, and better reflects how Moloco manages performance across our supply mix. Note that any campaigns using existing and new targets with placement-level inclusion and/or exclusion of specific Moloco SDK traffic applied may see performance impacts, as all Moloco SDK traffic is now included or excluded.

The Moloco Ads team is always striving to provide the best service with regular feature updates and improvements.

Thank you,

Moloco Ads Team